Explore a portfolio of business strategy, brand identity and website design projects that demonstrate how thoughtful planning, clear positioning and purposeful design can transform a business.
Everything from validating new ideas and developing business foundations to creating visual identities, websites and digital experiences, every project is designed to help businesses communicate more clearly, connect with the right audience and grow with confidence.
FEATURED WORK 01
BRAND IDENTITY & REBRANDING
SOUTH UIST DISTILLERY CO.
The South Uist Distillers Co. was a project dedicated to discovering and developing a strong brand strategy and identity that tied to the local area, landscape and demographic.
• Full Brand Identity, Logo Suite & Brand Guidelines.
• Brand Strategy including. brand messaging, values, competitors, SWOT analysis, target audience and more.
• Full Brand Copywriting, including brand launch, SEO-rich website copy, pitch decks and proposals.
• Bespoke Island Map Illustration, developed as part of the brand and label design.
• Copper Foil Label Design, 5 bespoke labels, seals and corks for first batch of spirits.
FEATURED WORK 02
BRAND IDENTITY & REBRANDING
THE DORNOCH DOG CO.
The Dornoch Dog Co. was a project focused on rebranding an existing business with a new name and visual identity. We built a bold, brave, playful and comprehensive brand that extends across all brand touch points.
• Full Brand Identity Development including a full logo suite.
• Brand Guidelines, typography and colour palettes, including backgrounds and brand assets.
• Strategic Name Review and development of a more appropriate business name.
FEATURED WORK 03
FULL BRAND DEVELOPMENT & BUSINESS STRATEGY
CHANCE RECRUITMENT
Chance Recruitment was a project focused on building a comprehensive brand strategy & identity to grow the business fast.
• 30+ Page Brand Strategy Document, including target audience, client profiling, SWOT and competitor research.
• Complete Brand Identity built to scale with the business.
• Print & Promotional Assets for internal & external use.
FEATURED WORK 04
LOGO DESIGN & DEVELOPMENT
KOMBAT KICKBOXING
The Kombat Kickboxing was a project that covering a simple logo design to extend over all branded content, social media, merchandise and signage.
• Full Brand Identity Development including a full logo suite.
• Brand Guidelines, typography and colour palettes, including backgrounds and brand assets.
FEATURED WORK 05
BRAND IDENTITY & REBRANDING
HAME TARTAN & TWEED HOMEWARES
The Hame Homewares. project was dedicated to developing a brand identity that tied to the local area, landscape and demographic. We focused on changing the name, tagline and messaging and built a brand strategy based on research from the local area and target audience.
• Full Brand Identity, Logo Suite & Brand Guidelines.
• Brand Strategy including. brand messaging, values, competitors, SWOT analysis, target audience and more.
• Full Brand Copywriting, including brand launch, SEO-rich website copy, pitch decks and proposals.
• Bespoke Island Map Illustration, developed as part of the brand and label design.
• Copper Foil Label Design, 5 bespoke labels, seals and corks for first batch of spirits.
FEATURED WORK 05
BRAND IDENTITY & REBRANDING
HAME TARTAN & TWEED HOMEWARES
The South Uist Distillers Co. was a project dedicated to discovering and developing a strong brand strategy and identity that tied to the local area, landscape and demographic.
• Full Brand Identity, Logo Suite & Brand Guidelines.
• Brand Strategy including. brand messaging, values, competitors, SWOT analysis, target audience and more.
• Full Brand Copywriting, including brand launch, SEO-rich website copy, pitch decks and proposals.
• Bespoke Island Map Illustration, developed as part of the brand and label design.
• Copper Foil Label Design, 5 bespoke labels, seals and corks for first batch of spirits.
