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A selection of projects I have worked on & three case studies of previous work. 

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Case Study 01

FINE LINE BEAUTY BY SAM

A rebrand project for advanced aesthetic practitioner, Samantha Garrow. We created a new brand strategy & service offering, we all as developing a new brand identity including digital brand assets such as advertisements, service guides & price lists. We also developed a range of printed media, such as business & loyalty cards, gift vouchers & service sheets. 

Case Study 02

MONSTER GIVEAWAYS

A rebrand for Nessie Competitions, the client was looking to rebrand with more depth. We created this creative & dark new take on the Loch Ness Monster as the brand mascot and then created a stunning new brand around it. We changed the entire tone of the brand with creative illustrations & brand assets such as scales, claw marks & various brand logos to showcase the brand effectively across all platforms. 

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Case Study 03

REID MECHANICAL

A new business with no brand in place, I worked with Steven Reid to develop a bright, engaging & dynamic brand identity. We started with a brand strategy and learn the fundamentals of the brand, then turning this into a bright & engaging new brand with an impressive vehicle livery design to match. A strong &  responsive design with various brand elements for seamless brand growth. 

BRAND STRATEGY GUIDES

A key part of my portfolio is the development of effective & clear brand strategy guides: these relate to the brand's purpose key messages & brand mission, story &  values. We also look at things like target audience & SWOT analysis, as well as competitors & marketing tools.  

A look at some of the brand strategy guides I have created. 

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